My daughters wear glasses. They’ve worn them since they were 5. So when they heard they were going to get braces this year it didn’t go over so well. Glasses AND braces – a tween nightmare. But, luckily for us we found a fabulous Orthodontist, Dr. Jennifer Stachel - whose purple painted office, incredible patience, tween-erific assortment of cool rubber band colors, and all around great demeanor made the process not quite as traumatic.
She sent the girls home with a whole little kit of toothbrushes, bracket brushes, floss, wax, dental mirrors – you name it. Because here’s the one thing that is overwhelmingly true once your kid gets braces – they have to super clean their teeth and gums, at least twice a day, or they risk serious tooth decay, staining and worse over the next 2 years. Also, all that trapped food makes for horrendous tween breath.
Things went very well the first week. The braces were new and exciting. Teeth brushing with all the new little gizmos and doodads was kind of fun. Then that wore off. And we still had at least 104 weeks to go. Not good. So, we had to find some new incentives and new products in the arsenal. Now we’re taking the Listerine Oral Care Challenge to amp up everyone’s oral health.
First, I scared my daughters with some facts like these:
- There are more germs in your mouth than there are people on earth!
- Oral disease is now the most chronic childhood illness in the U.S.
- Millions of children are suffering and experiencing pain so severe, it affects their ability to eat, sleep and learn.
- As many as 130 million Americans lack dental insurance, including more than 15.4 million children.
- More than 51 million school hours and 164 million work hours are lost each year due to dental disease, leading to increased educational disparities and decreased productivity.
So, after freaking them out, I also incentivized them with doing good.
For every person who signs up for the challenge, the LISTERINE ® Brand will make a contribution to help Oral
Health America’s Smiles Across America® program toward their goal of connecting 210,000 children with
needed oral health services in 2013.
I love the idea of kids doing good for other kids. And this is a really easy way for them to develop better habits for themselves and give back to other kids who don’t have the same access to great dentists and Orthodontists like they do.
It’s still a battle to get my girls to carefully and completely clean their teeth and braces twice a day (I had to give up on the after lunch brushing at school.) But, I’m hoping with the whole family taking this 21 day Listerine Ultraclean Challenge they will see that we are all dedicated to good oral health. And by swishing and rinsing twice a day with Listerine, I’m hoping their Orthodontist will notice a difference too. (I’ll let you know after their check up in a few weeks…)
You can sign up for the Listerine 21 Day Challenge on their facebook page to get tips, and an app to help you improve your oral care, and help connect kids with dental providers across the country.
I received products from Johnson & Johnson Healthcare Products Division of McNEIL-PPC, Inc. and The Motherhood as part of my participation in the LISTERINE® 21 Day Challenge. All thoughts and opinions expressed in this post are my own.